Clients | The Foundry Asia

Trusted by.

Hong Kong & Macau

Wynn

Wing Lei Bar

Miramar

Little Bao

Zuma

Mondrian

Tai Tai Pie Pies

Mostly Harmless

Artifact

Call Me AL

The Opposites

Emmer

Quinary

Lala

May Chow Projects

Stübli

Nocino

Singapore

Marcy's

Parliament

Maggie's

Zuicho

Junior The Pocket Bar

Hevel

Barbary Coast

Deadfall Cantina

The Warehouse Lobby Bar

Behind The Green Door

15 Stamford @ Capitol Kempinski

The Sake Company

1800 Tequila

Collective Minds

Maison Boulud

Idle Hands

BEES by NARISAWA

Mandala Masters

Club Rangoon

Curious Asia

Horatio by RWS

Jigger & Pony Group

Pop City x PONY

AIA HYROX House Singapore

LeVel 33

BOP (Bartenders of Pony)

Singapore Cocktail Crossover (SGCX)

Stay Gold

Wakuda

APAC & Global

Marriott International

St. Regis Bar Jakarta

Bar Sathorn,
W Bangkok

Lee Kum Kee

Solisca

Campari

Vivid Sydney

ZLB 23, Bengaluru

The Pickwicks Chronicles, Bangkok

Eat & Cook, Kuala Lumpur

Bar Kar, Kuala Lumpur

NARISAWA Tokyo & Shanghai

Making brands make sense.

We help brands define who they are, what they stand for, and why they matter. From brand purpose and positioning to tone of voice and messaging, we create the strategic foundation that informs every touchpoint. With a clear sense of identity and direction, brands are able to tell stronger stories, make smarter decisions, and connect more meaningfully with their audience.

Includes:

Brand Positioning
Brand Purpose, Vision & Mission
Brand Personality & Tone of Voice
Naming & Tagline Development
Messaging Frameworks
Customer Journey Mapping
Market & Trend Research
Audience Personas
Brand Audit & Competitive Benchmarking
Launch or Relaunch Strategies

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Narratives that go beyond.

Our mantra has always been about people — the ones behind the brand, the ones reading the story, and the ones telling it. We specialise in crafting narratives that resonate, connecting you with APAC journalists and global tastemakers who matter. From media strategy to relationship building, our PR approach is rooted in cultural relevance, strong editorial angles, and a clear, consistent brand voice. We don’t just secure coverage — we shape conversations.

Includes:

Media Strategy & Planning
Press Release Writing & Distribution
Media Outreach & Relationship Management
Media Kit & Press Material Development
Product Launch & Campaign PR
Event Publicity & On-Ground Press Coordination
Crisis Communications & Reputation Management
Interview Coordination & Media Training
Coverage Monitoring & PR Reporting

🇰🇷A spectacular throwback with our incredible team, clients, and friends at Asia’s Best

We bring the right people together

Now more than ever, brands need moments that move people — experiences that spark connection, drive conversation, and create impact both online and offline. From intimate tastings to large-scale activations, we concept, produce, and amplify events with intention and cultural relevance. Backed by F&B expertise, we manage every detail end-to-end to deliver moments that resonate.

Includes:

Event Concept Development & Creative Direction
A Rolodex of Chefs, Bartenders & Culinary Creatives
End-to-End Event Planning & Production
Venue Scouting & Management
Partner & Brand Collaboration Strategy
Guest List Curation & RSVP Management
Run-of-Show & On-Ground Operations
Custom Gifting & Brand Touchpoints
Post-Event Recap, Reporting & Coverage

Turn your feed into a conversation.

Creative with purpose. Content with impact. Our approach blends storytelling, strategy, and data to craft content that truly connects. Tailored for each platform and guided by audience insight, we strike the balance between what your brand wants to say and what your audience wants to see. From content creation to community management, we build social presence that engages, grows, and converts.

Includes:

Platform Strategy & Channel Planning
Content Creation & Art Direction
Monthly Content Calendars & scheduling
Copywriting & Caption Crafting
Community Management & Engagement
Hashtag & Trend Strategy
Social Campaigns
Paid Social Strategy & Management
Performance Tracking & Analytics Reporting

Authenticity is the new currency.

We work with a carefully curated roster of influencers across food, lifestyle, and travel — each selected to align with your brand’s values and connect with your ideal audience. Our approach is centred around more than just visibility; we focus on building genuine communities and driving real engagement. Through purposeful content, strategic partnerships, and hands-on management, we create genuine connections that elevate your brand and spark meaningful conversations.We work with a carefully curated roster of influencers across food, lifestyle, and travel — each selected to align with your brand’s values and connect with your ideal audience. Our approach is centred around more than just visibility; we focus on building genuine communities and driving real engagement. Through purposeful content, strategic partnerships, and hands-on management, we create genuine connections that elevate your brand and spark meaningful conversations.

Includes:

Influencer Strategy & Campaign Planning
Access to our carefully vetted KOL network
Contracting & Negotiation
Brief Development & Content Direction
Influencer Seeding & Gifting Programmes
Cross-Platform Amplification
Performance Tracking & Engagement Reports